Define Beauty: Process

Directed By Rhea Dillon

In this work commissioned by NOWNESS, filmmaker Rhea Dillon explores the beauty of afro hair through every step of the process.

Production Details & Description

This film highlights the beauty and importance of Afro hair at every step of it’s wash-to-style process.

NOWNESS commissioned me to direct a film for the relaunch of their Define Beauty series and the launch of Dazed Beauty. Read more at –

Directed by Rhea Dillon

DOP Olan Collardy
Producer Georgia Rose
Commissioning Director Katie Metcalfe

Editor Toby Heard
Colour Grade George Neaves @ Coffee and TV
Composition Asriel Hayes
Sound Design Toby Heard

Art Director Ash Halliburton
Stylist Theo White
Hair James Catalano
Make Up Mata Marielle at MATA LABS
Casting Director Tytiah Blake

1st AD Ellicia Lotherington
2nd AD Ben Harrison

1st AC Benjy Kirkman
Gaffer Vinny Curtis
Spark Jack Hamilton
Camera Trainee Max Gabbay

Runner/BTS Photographer Tom Oliver
Art Dpt Asst Jorge Higgins & Julie Schimel
Stylist Asst Mikah Chay
Make Up Asst Sophie Gia

Catering Denai Moore

Special Thanks Joyce Thompson